Dr Alison Edgar MBE, arms spread wide, on stage at Nevro's sales conference.

High-Performance Speaker

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Dr Alison Edgar MBE helps teams build the habits behind strong results, from ownership to sharper decisions, so the performance holds up in the day job, long after the event.

What Avanos said

“Alison was fantastic at our European Sales Conference and aligned with the brief perfectly. She truly motivated the teams, took on board our company values and delivered an engaging, inspirational speech.”
Reman, Avanos

What actually drives high performance?

The teams that pull ahead are rarely the ones with the best product or the clearest strategy. They are the ones where everyone acts as though the outcome is theirs. Across three decades in business, Dr Alison Edgar MBE kept seeing it: high performance is a set of behaviours, and behaviours can be taught.

That is what her framework, The Intrapreneur Mindset, does. It gives people a practical way to connect their daily decisions to how the business does, so they take responsibility and stop waiting to be told. The difference shows up back at work, long after the room has emptied.

She brings it with three decades in business and an MBE for services to entrepreneurship behind her.

Why organisations book Alison Edgar

The point of a high-performance speaker is whether your team performs differently afterwards. Here is what you get with Alison.

  1. Performance is a behaviour

    High performance is a set of behaviours, and behaviours can be taught. Alison works on how people decide and act, so the lift holds up once everyone is back at work.

  2. Ownership at every level

    Her Intrapreneur Mindset framework gets teams to stop waiting to be told and start acting like owners, which is what sustains performance over time.

  3. Evidence, not adrenaline

    After one keynote, Haydock Finance converted £54 million more from the same pipeline.

What can Alison speak about?

Every session is tailored to your audience and what you want from the day. Tell us what you are after and we will recommend the right one.

  • The Intrapreneur Mindset

    Her signature keynote: getting a whole team to think and act like owners.

  • Decision-making under pressure

    How high performers decide when the information is incomplete and the stakes are high.

  • Psychological safety

    Why the best teams speak up and adapt, and how to build a culture that lets them.

What clients say

Alison just 'gets it' around business. We focused on performance culture and a growth mindset, and she immediately understood what we were trying to achieve. An inspiration and an absolute pleasure to work with.
Helen, Elexon
  • Working with Alison and her team was great from start to finish! Alison took the time to understand our sales teams, our culture and the key messages we were going to share during our event to help tailor her content and meet our needs. Her delivery was high energy and she engaged with the audience throughout which was brilliant. Thank you Alison!
    Vertiv
  • Alison's session was genuinely inspiring and incredibly relevant to our B2B teams. Not only did she bring real experience and relatable, tangible stories, but she also spent the morning with us and seamlessly wove our own content into her talk which made it land even more powerfully. Her message encouraged us to be braver, try new things, and reconnect with the skills we sometimes forget we have. The session was motivating, practical, and directly applicable to our roles. Our teams loved her energy, her authenticity, and her encouragement. A fantastic addition to our annual B2B Kick-Off.
    Nick, Nespresso

Trusted by teams at

Frequently asked questions about booking a high-performance speaker

What does a high-performance speaker do?

A high-performance speaker helps a team adopt the behaviours behind consistently strong results, like ownership, sharp decision-making and trust. Alison focuses on the ones that hold up once people are back at work, rather than a boost that fades within days.

What actually drives high performance in a team?

People who take ownership. Across three decades in business, Alison found the teams that pull ahead are the ones where everyone acts as though the outcome is theirs. Her Intrapreneur Mindset framework gives a team a practical way to build that.

Does it lead to measurable results?

It can. Alison works on behaviour rather than mood alone, which is what makes the change stick. After one of her keynotes, Haydock Finance converted £54 million more from the same sales pipeline.

What size and type of events does she speak at?

Anything from a leadership team of a dozen to a conference of thousands, in person across the UK and internationally or virtually. Common formats are conference keynotes, leadership offsites, sales kick-offs and company all-hands.

How much does it cost to book Alison Edgar?

Fees depend on the format, time of year, location and audience size. The quickest way to get a figure for your event is the tailored quote calculator, and you will have an estimate in minutes.

Book Alison for your next event

Get a tailored quote in minutes, or give us a call and we’ll happily talk it through.